“Let’s Build a Brand That Connects With People
and Fuels Profitable Growth”

Kelly Ashton Bradley, Marketing Director, Brand Manager 

“Let’s Build a Brand That Connects With People and Fuels Profitable Growth”

Kelly Ashton Bradley, Marketing Director, Brand Manager

Creative Brand Strategist for Purpose-Driven Companies

I re-imagine brands for companies interested in transformation.

What’s inside a brand—your brand’s DNA, is what moves, touches, and inspires people. By embracing your culture, values and purpose, you’ll move beyond functional benefits to reveal the bold, interesting, and human side of your organization.

Having founded multiple companies, mentored high-performance teams, and masterminded brand transformations in hard-to-market industries, I work at the intersection of marketing, sales, culture, and human relationships to bring about profitable growth and success.

Read My Bio

BRANDS I’VE WORKED WITH

PROFESSIONAL EXPERIENCE

As an entrepreneur with 15+ years of branding, marketing, and in-the-trenches business leadership, I have a depth of experience developing brand stories, and building business through creativity, innovation, and leading high performance teams.

“When people ask me how I developed a team that can accomplish so much I say, “Hire for the right cultural fit, and most importantly, care enough to improve the wellbeing of everyone on your team.”

01. BRAND STRATEGY 

I develop brand strategy and positioning to gain a competitive edge and show the interesting, bold, and human side of business.

  • Branded and rolled out Institutional Investing Services. B2B
  • Led corporate rebranding with 98.2% client retention. B2B, B2C

DOWNLOAD MY CASE STUDY:

Rebranding a Boutique Wealth Management Firm

 

 

    02. DIGITAL GROWTH MARKETING

    I plan and deploy digital growth strategies that attract, educate, convert, and monetize the most ideal customers.

    • Instituted and currently manage marketing automation and sales funnels to generate leads and seize opportunities. SEE IT IN ACTION

    03. MARKETING CAMPAIGNS + COMMUNICATIONS

    As a marketing director, I spearhead impactful, integrated marketing campaigns that attract, generate leads, build trust, expand thought leadership, and grow revenue.

    • Launched Dynamic Portfolio Management™ B2B, B2C
    • Brought to market, a legacy planning book, Do More that Matters® B2B, B2C
    • Rolled out investor education series attended by 1100+ to date!

    04. EVENT EXPERIENCES THAT GET RESULTS

    Having developed and managed over 1047 newsworthy event experiences—tradeshows, product launches, conferences, client loyalty and educational events, I can show you what works and what doesn’t.

    • Designed tradeshow campaigns and displays for International Auto Show B2B, NY and Boston International Gift Shows, B2B
    • Planned and produced Dreams Event and promotional campaigns featuring Sandra Joseph, lead, Phantom of the Opera, B2C
    • Tech event consultant for VMware VMUG, Dell EMC, NetApp, Splunk

    WHAT PEOPLE SAY ABOUT ME

    “Kelly increased attendance at our tradeshows 30-40%.” 

    Jim Shea, Founder, The Wildflower Company

    “You bring an incredible amount of talent and marketing savvy to our firm.”

    Greg H., CEO, Wealth Management

    “If you have the chance to work with Kelly – DO IT!” 

    Aimee Ashton, Account Executive, iHeartMedia

    “Kelly approaches business development with a passion for success and her experience in the field shines…”

    Charlie Shiflett,  Investment Banking Associate, Jefferies

    “Kelly is relentlessly resourceful and inspires people to be their best.” 

    Adrienne Munroe, Marketing Manager, Electric Banana

    BRAND, CULTURE, AND GROWING REVENUE IS IN MY DNA

    As a multi-passionate entrepreneur, I’ve worn a few hats – brand strategist, agency creative, color theorist, board member, mentor, manager, content writer, graphic designer, project manager, researcher, sales, and presenter.

    CONNECT THE DOTS

    As a result of all this inspiration and experience I often see what others don’t, then connect the dots between marketing and business strategy to identify where a company is going and how to get there–efficiently and profitably.

    FAIL FAST. FAIL CHEAP. AND LEARN FROM IT.

    My past experience allows me to simplify complexity and focus on the critical. I always look at things from a unique angle, challenge assumptions, and devise ways to do it better. And when failure knocks at the door . . . jettison it quickly to minimize losses, and apply the lesson learned.  

    Branding

    • Strategy + Ideation + Management 30% 30% 30%
    • Digital Management 20% 20% 20%

    Marketing

    • Analytics + Compliance 5% 5% 5%
    • Content + Copywriting 25% 25% 25%

    Strategy

    • Public Relations + Events 10% 10% 10%
    • Graphic Design 10% 10% 10%

    Digital and print marketing assets I’ve created content and design for

    Number of  product launches, tradeshows + event experiences I’ve created and led

    Training sessions, conference presentations + workshops I’ve facilitated

    Person marketing, design + sales team I hired, trained, and mentored

    ABOUT ME

    A strategist at heart, the process of change and re-invention fascinates me. I dive deep into regional and cultural differences, technology, why businesses rise and fall, and the customer experiences (CX) interwoven throughout.

    Read My Bio

     

     

    MORAL COMPASS

    Integrity, Civility, Courage
    Service to People, Humility
    Entrepreneurial Spirit

    INSPIRE

    As a leader, my team counts on me to leverage their strengths and go far beyond our limits.
     

    PEACEMAKER

    Others call on me to navigate situations that call for integrity, quick, thinking, grace and civilty.

    HUMBLE CONFIDENCE

    Listen and learn. You never know where you’ll discover your next big idea.
     

    PERSPECTIVE

    Carefully consider other viewpoints. Let humor, reflection and empathy smooth the way.

    RESOURCEFUL

    I think it’s important to be openminded, proactive, and flexible. 

     

    ABOUT ME

    A strategist at heart, the process of change and re-invention fascinates me. I dive deep into regional and cultural differences, technology, why businesses rise and fall, and the customer experiences (CX) interwoven throughout.

    Read My Bio

     

     

    MORAL COMPASS

    Integrity, Civility
    Intelligence, Perseverance
    Wealth as a Tool to Improve Lives

    INSPIRE

    As a leader, my team counts on me to leverage their strengths and go far beyond our limits.

    PEACEMAKER

    Others call on me to navigate situations that call for integrity, quick, thinking, grace and civilty.

    HUMBLE CONFIDENCE

    Listen and learn. You never know where you’ll discover your next big idea.
     

    PERSPECTIVE

    Carefully consider other viewpoints. Let humor, reflection and empathy smooth the way.

    RESOURCEFUL

    I think it’s important to be openminded, proactive, and flexible. 

     

    GIVING BACK

    “We make a living by what we do, but we make a life by what we give.” -Winston Churchill

    As my way of giving back, I facilitate pro bono BRAND LABS™ marketing workshops for entrepreneurial growth-stage companies and startups.

    I enjoy helping entrepreneurs—just like, the mentors at SCORE and the American Marketing Association went out of their way to help me. I remember how that feels and want to pass it on.

    You’ll get ideas to transform your marketing and build your brand so you can grow your company.

    Coveted pro bono BRAND LABS™ timeslots fill quickly. Add your name to my wait list and get invited!

    THINK MARKETING + RESEARCH™

    In 2014, I co-founded THINK Marketing + Research, a collaborative of entrepreneurs and creatives. Exceptional thinkers and doers – we help entrepreneurial growth-stage companies build their brand and get the most from their marketing investment so they can exponentially grow their company.

    It’s Always Nice to Meet New Professional Contacts or Help a Business Launch + Grow.

    Reach out if you want to work with me or talk about marketing, branding, technology, or tea!